MGMT 0224 - Business Analytics


Credits: 3

Business data analytics refers to the ways in which organizations use data to gain insights and make better decisions.  Data analytics are used by organizations to improve operations, marketing, finance and strategic planning for better organizational performance.  The ability to use data effectively to drive rapid, precise and profitable decisions has been a critical strategic advantage for many large and small business enterprises.  In this course, students will learn to identify, evaluate and capture business analytic opportunities that create organizational value. 

Prerequisites: MATH 0108   : Elementary Statistics, MGMT 0107  :  Software Applications in Management


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