2018-2019 Undergraduate Catalog/Handbook 
    
    Apr 24, 2024  
2018-2019 Undergraduate Catalog/Handbook [ARCHIVED CATALOG]

COMM 0203 - Principles of Public Relations


Credits: 3

Examines the principles and processes of public relations. Areas of discussion include organizational aspects, the public relations environment, fact finding, planning and programming, implementation, evaluation and audience analysis.