2022-2023 Undergraduate Catalog 
    
    Apr 20, 2024  
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2022-2023 Undergraduate Catalog [ARCHIVED CATALOG]

COMM 0330 - Issues in the Media Industries

Credits: 3

Includes analysis of media industry and organizational structures, management strategies, audience analysis, promotion and marketing, programming, and the impact of new and emerging technologies. Examines day-to-day practices of media industries within a broader context which emphasizes social, legal, economic, and technological factors.

Prerequisites: COMM 0101 . Junior or Senior standing required.
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