2025-2026 Undergraduate Catalog 
    
    Jul 15, 2026  
2025-2026 Undergraduate Catalog

MRKT 0409 - Sales and Sales Management


Credits: 3

A course in effective salesmanship and how to set up and control a field sales organization. Course emphasizes the role of personal selling in the marketing mix and covers all basic sales management issues.

Prerequisites: MRKT 0231